运行A
OpenAI
openai/gpt-oss-20b
No – the data do not prove that Version B is superior.
Why not?
- The two weeks were not randomized; traffic sources (e.g., referral, paid, organic) differed, so any conversion difference could be due to those sources rather than the version.
- The sample size is small (100 visitors per week), so the observed 8 % vs. 14 % difference could be due to random variation.
- External factors (seasonality, day‑of‑week, marketing campaigns) could have changed between the weeks.
Decision recommendation
Run a properly randomized A/B test (or multivariate test) with a larger, balanced sample and control for traffic source. Only then can you statistically assess whether B truly outperforms A.
Uncertainty
- Confounding by traffic source and other time‑varying factors.
- Statistical uncertainty due to the small sample size.
- Potential interaction with other variables (device, location, etc.) that were not controlled.
检查此运行的审核
- 命名统计不确定性和混杂因素
- 推荐一个平衡的随机测试
- 增加数据包中未观察到的可能因素
最佳用途: 一份必须解释不确定性的决策备忘录。